In this essential episode, serial entrepreneur and professor Dr. Greg Watson reveals how Lean Startup methodology acts as a brutal but necessary filter, helping founders quickly identify and eliminate the 80% of business ideas destined to fail before they drain your time, money, and energy. You’ll learn the specific techniques and validation frameworks that separate winning concepts from costly mistakes, plus discover how to pivot or kill ideas fast when the data doesn’t support your assumptions. Whether you’re a first-time founder evaluating your initial concept or a seasoned entrepreneur launching your next venture, this episode will save you months of wasted effort and thousands in unnecessary expenses.
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