Discover why 97% of entrepreneurs fall into the deadly “startup vs small business trap” that destroys their ventures before they can scale, as serial entrepreneur and professor Dr. Greg Watson reveals the critical mindset shifts and strategic decisions that separate successful founders from the failing majority. Whether you’re launching your first venture or struggling to break through growth barriers, you’ll learn the specific frameworks and actionable insights that can pivot your business from the failure track to sustainable success. This episode delivers the hard truths and proven strategies every founder needs to avoid becoming another statistic in the entrepreneurial graveyard.
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